Posted on October 17, 2024

In May 2022, Jonathan launched his X’treme Nailz International Brand, LLC.

This is the aggregate of all his learned corporate, management, promotional, social media, and red-carpet service expertise (during his Ambi’ance Magazine LA/ATL stint 2011-2014). His “Rip-The -Runway” red carpet approach has been a game changer in the world of fashion and entertainment.

In June 2015, he began Managing/Consulting with the “Real Nail Qweens, International”, up and coming plus-size model sensation, “Just-So-Jazzy” Johnson, “The Gable Girlz”, and the dirty South’s rap sensation, “The Carolina Henchmen”.

In June 2016, as an only child, Jonathan suffered his most devastating setback to date when he lost his mother, Nellie Mae Fields to cancer. It was during this period that Jonathan decided to take a sabbatical from the rigors of Hollywood and returned to his east coast roots to assist with the transitional and grieving process needed for him and his family.

In February 2017, Jonathan officially returned to the West Coast (Phoenix, Arizona) and began to re-establish himself as a force to be reckoned with in the entertainment community. One of his first projects was to re-establish his business and pre-launch the first of two avant-garde magazines.

He projected 2018 to be the debut of his long awaited X’treme Nailz International Magazine. He would later relaunch his Ambi’ance Magazine ATL/ATL under the new title of Ambi’ance Uncut.

Jonathan has been an advocate for many of the unique and unsung women’s movements of the 80’s and 90’s. He is a lifelong supporter of those in need of bipartisan support such as the GAY/Lesbian movement of the 80’s, The fledgling plus-sized modeling trend of the early 2000’s and today’s beautiful women with long or extreme nails.

The X’treme Nailz Movement is today's hottest new personal, and fashion trend (not just in the U.S., but in Europe, Russia, Asia, and Australia) where there are so many amazing stories and testimonies behind these long-nailed divas.

Jonathan has been waiting to create this platform for over twenty years now. He is not trying to exploit these individuals or jump on some fetish bandwagon (this is truly his manifested destiny). His vision officially launched with “Internationally Fly Fashion Nails” on Facebook in 2009. That immediately turned into an interactive blog site. He also had a “Fly Nails” site on YouTube, which quickly grew to 20,000 hits. It was then that Jonathan knew there was an interest in these amazing X- Nailz Divas. In 2014 his Facebook page was changed to “Internationally Fly Fashion Nails “to acknowledge and showcase those women from other countries who were following his site regularly.

Because of the demand and newfound acceptance of this movement he felt the time was right for a tangible platform to allow both the X-Nailz Divas and their followers to thrive and DARE 2 BE DIFFERENT!

In 2020 the first Issue of X’treme Nailz International came off the press and in 2021, we announced that one of the premiere legends of X’treme Nails, Ms. Lena Cole, would be our Brand Ambassador and face of this platform.

Meanwhile, X’treme Nailz International TVwill be aired in 2025 to accommodate the increased demand for underground X-Nailz Plus-Sized Fashion Events, Community/Political functions, Movie premieres, CD & Book signings and X’treme Nailz soirees.

Also In 2025 X’treme Nailz International will launch their long overdue “X’treme Nailz International Gala” in Atlanta, GA.

There is also an “X’treme Nailz Qween” Reality show starring O.G. Lena Cole in production.

Overall 2025 has been dubbed “The Year of The X-NAILZ”